fornace ~ % cat work/tomasi.md
- client
- Tomasi Auto · car dealer group · Parma, Verona, Milan, Rome, Guidizzolo
- asked for
- every car in stock turned into an enquiry a salesperson can trace
- built
- landing pages, ads, video, Google feed, CRM delivery, AdsManager, reports
- measured
- June 2026
The stock writes the ads.
Tomasi sells new and used cars from five showrooms. Its stock changes every day: cars arrive, cars sell, prices move. Advertising that stock by hand means ads for cars that are gone and no ads for cars that just arrived.
Every car, its page.
For each car in the stock, AI writes and lays out a page from the car's own data and the dealer's photographs: headline, copy, gallery, finance, showroom, enquiry form. One page per car per showroom. 170 cars today, 850 pages. A car sells and its page says sold, with the similar ones beside it.
Every car, its ads.
One master image per offer becomes every placement size. AI writes the copy, voices the video, cuts clips from the car's own photographs. Code checks size, name and slot before anything is uploaded. A person approves every batch before it reaches Meta and Google.
Google follows the stock.
The stock feed carries every car into Google, and a car that sells leaves the feed.
A lead counts when the CRM says so.
Every enquiry reaches Tomasi's CRM with the car, the showroom and the source attached. Delivery is recorded only when the CRM returns the number of the process it opened. Reports run weekly and monthly on one definition.
forms 2,979sources 2,710 promotion, 119 product pagecrm 150 qualified requestscrm or confirmed appointmentsspend €124,146 · €42 per leadeach car, showroom, source
- 170cars in stock
- 850pages live, read 18 October 2026
- 2,979form responses in June 2026