# Clinics: the requests that arrive in the evening · Fornace

> 135,000 leads generated in the campaigns we run, each one delivered to whoever has to call back. At Viessmann, one request in two became an appointment at the customer's home.

```kv
for        dental and aesthetic practices
we run     the campaigns and incoming requests of Lavazza Group and Viessmann
since      2019
```

# The requests that arrive in the evening.

A request that comes in at 9 pm is worth what happens to it before morning. For Lavazza Group and Viessmann we have run the campaigns and the requests since 2019: 135,000 leads generated in the campaigns we run, each one delivered to whoever has to call back.

```stats
135,000 | leads generated in the campaigns we run
52% | of Viessmann leads became an appointment at the customer's home, €37 each
9,400 | appointments from 28,340 NIMS leads in 2023
```

## How a request travels.

```kv
arrives    from the campaign or the form on the site
lands      in the file or system of whoever calls back
counted    by code, never by AI
```

NIMS gets every lead in the exact file 3,000 Personal Shoppers already use. For a practice, the same delivery engine writes to the system you already work in.

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